Facebook,
Inc. & the Performance Map Quadrant Theory
After
doing some careful research, I have decided to research the overwhelming growth
of social media. Granted, there are
quite a few social media giants from Twitter, Myspace, and Pinterest that are
currently trending right now. The world
of cyberspace has been increasingly growing exponentially and has alternately
created the realm of social networking. Therefore, I have chosen to research the
company mission and strategy guidelines of Facebook. Facebook was first created initially only
for college students and was founded by Mark Zuckerberg while studying
psychology at Harvard University.
Being though a very diligent programmer, Zuckerberg has already
developed some social networking websites for fellow students to collaborate
with one another. In addition in 2004,
Facebook was born and have since forever taken the way many communicate by
storm. (Phillips, 2007). Facebook
company mission and principles were carefully reviewed in the following
bulleted manner:
1) Freedom
to share and connect.
2) Ownership
and control of information.
3) Fundamental
equality
4) Free
the flow of information.
5) Social
value
6) Open
platforms and standards.
7) Fundamental
service
8) Common
welfare
10) Transparent
process
11) One
world
(Facebook, 2014).
Facebook, has some very
good elements that tie into their company mission but can very well benefit
from implementing human performance technology to enhance its quality. The HPT aspect that can be formally aligned
into Facebook principles include the four key quadrants of the performance
map. The four key quadrants are the
following;
1)
Structure: the foundation of the
organization.
2)
Motivation: the emotions, desires, and
psychological needs that incite action.
3)
Environment: the external and internal
conditions that affect the growth and development of the organization.
4)
Learning: the increase of employee
proficiency in a given area.
(Pershing,
2006 pg. 44).
Facebook wants to create opportunities among users and help them facilitate content in a legal and social
manner. Each performance map quadrant
handles the “who, where, what, and how” of their organization. This directly assists Zuckerberg and the other management team to operate efficiently. This
being done according to their enhancing their company culture, competence, and
increase confidence. In addition, can directly implement each element of
Facebook company principles adequately by giving it a strategic edge in the
open market.
References
Facebook
Website (2014). Facebook Principles. Retrieved December 12, 2014 from https://www.facebook.com/principles.php
Pershing,
J.A. (2006). Handbook of Human Performance Technology: Principles, Practices, and Potential (3rd, ED). San
Francisco, California: John Wiley & Sons Publishers, Inc.
Phillips,
S. (2007). A Brief History of Facebook. Retrieved December 12, 2014 from http://www.theguardian.com/technology/2007/jul/25/media.newmedia
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